Tuesday, 14 December 2010

Radio Initial Ideas


We decided to create two radio shows , contrasting in style and visual appearance in relation to the cross meadia content.

Our first Show would share similar content and visual appearance to that of bbcs radio 1s xtra, the show normally realises tracks from up and coming djs and also features exclusive mixes for renowned djs and artists. As the show can be access not only via FM broadcast , but also via IPTV (internetprotcaltelevison) this service allows a audio and visual broadcast over the internet so this would be a appropriate service to research and base our visual and audio media on.
Our show will contain mostly Newley realise tracks and also exclusive tracks from up and coming djs from the surrounding area.

Content-
Music genre- Drum and bass, Dubstep , Grime , trance and Rnb
Features- Live exclusive mix from local dj (10min duration)
As the music selection would be unique among the collages current PRS licensed music we would have to refrain from broadcasting exclusive tracks released by the bbc.

The show will also feature currents news concerning new and up and coming djs , and also social events held by local clubs and bars,

From obtaining audience figures for bbc radio 1 xtra using RAJAR online service, we determined the audience listeners fro our particular show in relation to the main bbc channels, it was apparent that the channel had far lower audience figures than the main show due to the fact that the show
Station / Group
Survey PeriodPopulationReach (000s)Reach PercentAverage Hours Per HeadAverage Hours Per ListenerTotal Hours (000s)Listening Share In TSA %
1Xtra from the BBCQ51,618,000806 2 0.1 5.7 4,556 0.40

As from the results it clearly displays a low listener share for the Particular station , as the show is very Specific Concerning content and themes the type of show Generally create a cult listener group such as they listen to the type of music which is generally not mainstream.

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